So the big news here is that, after a joyous six months of working on personal projects and freelancing (at Euro RSCG and MCD Partners), I’ll be starting a new job on January 5th. I’ll be joining Organic, one of the original Silicon Alley interactive agencies (and current Omnicom company), as Director of Strategy. It’s a pure account planning role, where my key responsibility will be to provide consumer insights to our creatives in order to deliver effective client work. The day-to-day will consist of a whole lot of talking to consumers, as well as research, writing, and presentations on digital media.
I’m honestly very excited to start. Organic is a great company (with a great blog), and I think this role will be a really challenging opportunity for me. I’ll probably be working mostly on Bank of America to start, with some new business work thrown in as well.
I just heard that an old high school buddy of mine has launched Danger Room, Wired’s new blog about defense technology. It’s only been up for a week or so, but there are already posts about warrior monkeys, telepathic bureaucrats, and videos of stuff exploding. I love it.
On the plane ride to Vegas on Sunday I picked up a copy of a magazine I almost never read: Business Week. The cover story was on “The Green Corporation”, with a tag line of “Imagine a world in which eco-friendly and socially responsible practices actually help a company’s bottom line. It’s closer than you think.” I thought the subject matter was pretty relevant to the project I’m working on for the NYU Business Plan Contest, so I figured it was worth a couple of bucks. The article focused on how business across industries are focusing on operating in a more sustainable and environmentally-friendly way, and how more and more business leaders see sustainable practices as tied to their bottom line. Definitely interesting stuff.
And in a related article, today’s VentureBeat has a story about how green technology startups raised insane amounts of cash in 2006 , with no end in site. Sounds encouraging…
Surfing around the web recently, I discovered nextNY. Their blog is very focused on the tech and entrepreneurship scenes in NYC, and I’d recommend it to anyone who shares those interests. Recent posts include an interview with a NYC-based VC, profiles of NYC start-ups, commentary on east coast vs. west coast entrepreneurial culture, and recaps of their recent events. I haven’t had a chance yet to check out any of their social events, but I hope to soon.
